- THE RETAIL EMAIL COPY FIX SERIES [1 of 10]
Lesson 1: Why Your Emails Feel Like Chores (And How to Make Them Feel Like Conversations) You stare at a blank email, type ‘Hey everyone,’ delete it, try again. 30 minutes later, you give up. By the end… Read more: THE RETAIL EMAIL COPY FIX SERIES [1 of 10] - Your Brand Story Is Your Marketing Strategy
Introduction Most retail marketing advice pushes urgency and sensational promises — like “Do this and make $10k in 2 hours” or “I went from broke to rich in 30 days.” These aren’t just exaggerated; they’re manipulative… Read more: Your Brand Story Is Your Marketing Strategy - Retail Marketing Strategy: Stop Guessing, Start Planning
You spent two hours crafting the perfect email campaign.You hit send.Crickets. No spike in traffic. No rush of orders. No replies. Just that quiet panic that makes you question everything: the subject line, the offer, the… Read more: Retail Marketing Strategy: Stop Guessing, Start Planning - From Waiting for Clicks to Creating Moments: The Live Shopping Revolution for Crystal Shops, Candle Makers & Metaphysical Brands
Introduction: Why Live Shopping Matters Now No longer are the days of “waiting for the click.” If you wait, you’re waiting — and your sales decline because social commerce is shifting rapidly. Social platforms are evolving… Read more: From Waiting for Clicks to Creating Moments: The Live Shopping Revolution for Crystal Shops, Candle Makers & Metaphysical Brands - Strategic Email Marketing for Retail Stores: How to Increase Sales Without Constant Discounts
I Ran 2 Sales a Year and Still Sold Out—Here’s the Discount Strategy That Actually Worked Most retail owners think discounts are a sales lever. They’re not. They’re a positioning lever. Used well, discounts increase conversions… Read more: Strategic Email Marketing for Retail Stores: How to Increase Sales Without Constant Discounts - 50 ChatGPT Prompts for Handmade Retail Businesses
You don’t need to use AI because it’s a new trend. You need to use it because it will save you time, make you more efficient, and can be your irreplaceable creative business partner in your… Read more: 50 ChatGPT Prompts for Handmade Retail Businesses

Welcome!

Hello, I’m Siedah — call me Sie ✨
20+ years in marketing, retail, and operations means I’ve worn every hat imaginable. I’ve run two brick-and-mortar stores 🛍️, built digital brands 💻, and helped business owners turn chaos into clarity.
Now I support entrepreneurs, retail owners, and creators by building the systems, structure, and automation they need to grow sustainably ⚡️. Real strategy, real tools, real experience — so you can scale with confidence.




